Fixing Gmail

In the left sidebar of Gmail, click “create new label”:

Screen Shot 2013-03-28 at 12.35.53 PM

Name the label “Robots”, or something similar:

Screen Shot 2013-03-28 at 12.34.38 PM

Search for the word “unsubscribe”. Click the triangle at the right of the search box for search options, then click “Create filter with this search >>” at the bottom right of the pop-up:

Screen Shot 2013-03-29 at 12.03.22 PM

Select “Skip the Inbox (Archive It)” and “Apply the label” and choose the Robots label. Click “Create filter”:

Screen Shot 2013-03-28 at 12.35.14 PM

Voila.

Now, [Bacn](http://en.wikipedia.org/wiki/Bacn) ends up in the Robots folder, rather than clogging up your inbox.

With the wheat separated from the chaff, you can respond to real, inbox email on the fly (I heartily recommend the new [Mailbox app](http://www.mailboxapp.com), which Dropbox just acquired) while skimming through the other crap only once or twice a day.

Do this now, and thank me later, once you realize how much this little change improves your digital life.