After months of hard work, Jess and her partner Catherine officially launched Dobbin, their new clothing line, this morning. The site is live at www.dobbinclothing.com.
The idea is simple: fashionable clothing that flatters real bodies.
They’re using high-end Italian fabric and manufacturing here in NYC, yet have kept prices low by cutting out the retail middleman, selling only online.
The clothing is also full of a slew of smart touches. A pair of their pants, say, is made from stretch canvas, has a hidden adjustable elastic waistband and is proportioned with a slightly higher rise and very carefully shaped hips and thighs, to make a classically tailored pair of trouser-cut pants that look great on a wide array of body types.
Check it out, tell a friend, and buy something! As they’re offering free shipping both ways, you’ve got nothing to lose.